Public relations (5 cr)
Code: 399103816-3004
General information
Enrollment
13.12.2021 - 09.01.2022
Timing
10.01.2022 - 31.03.2022
Number of ECTS credits allocated
5 op
Virtual portion
5 op
RDI portion
3 op
Mode of delivery
Distance learning
Campus
Ecampus
Teaching languages
- English
Degree programmes
- Degree Programme in Digital International Business
Teachers
- Sara Czabai-Leppänen
Teacher in charge
Sara Czabai-Leppänen
Groups
-
VV2021-2022Optional studies 2021-2022
-
IBKV21SPDigital international business, full-time studies
Objective
You are familiar with the basic concepts of public relations (PR).
You know the theoretical framework and practices related to PR.
You understand how public relations are managed in organizations.
You understand the impact of PR and its functions in society.
Materials
Material in Learn
Further information
It is an automated online course, which you can complete in your own pace.
Evaluation scale
1-5
Assessment methods and criteria
The assessment is based on activity completion and online exam.
Assessment Scale
Excellent (5), Good (3-4), Fair (1-2), Fail (0)
51-60 --> 1
61-70--> 2
71-80 --> 3
81-90 --> 4
91-100 --> 5