Research-based development in business (5 cr)
Code: DM00EA35-3002
General information
Enrollment
06.04.2022 - 22.04.2022
Timing
29.08.2022 - 13.11.2022
Number of ECTS credits allocated
5 op
Virtual portion
5 op
Mode of delivery
Distance learning
Unit
Liiketalouden koulutusyksikkö
Campus
Ecampus
Teaching languages
- Finnish
Seats
20 - 40
Degree programmes
- Master's Degree Programme Digimarkkinoinnin johtaminen
Teachers
- Heli Kesämaa
- Tommi Salmela
Teacher in charge
Heli Kesämaa
Groups
-
DMMI22KYManagement of Digital Marketing, master studies
Objective
You are able to assess the current research and development needs of your field and acquire reliable information as a background for development.
You are able to choose and justify an appropriate approach and research / development methods.
You know the process of master’s thesis implementation and know how to draw up a thesis research plan
Content
How do you identify and define the practical, theoretical and research starting points for the development needs?
What are the research and development approaches (research strategies)?
How to obtain empirical material for research and development work?
What does good scientific practice and research ethics mean?
How is the master’s thesis planned?
Evaluation scale
1-5