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Managing networks and customer relationships (5 cr)

Code: SJ00DV03-3001

General information


Enrollment

08.11.2021 - 21.11.2021

Timing

20.01.2022 - 30.04.2022

Number of ECTS credits allocated

5 op

Virtual portion

2 op

RDI portion

3 op

Mode of delivery

60 % Contact teaching, 40 % Distance learning

Unit

Department of Social Services and Health Care, Savonlinna

Campus

Savonlinna Campus

Teaching languages

  • Finnish

Seats

20 - 40

Degree programmes

  • Master's Degree Programme in Development and Leadership in Health Care and Social Services

Teachers

  • Maija Vihervirta
  • Anna Makkonen

Teacher in charge

Anna Makkonen

Groups

  • SJSA21KY

Objective

You know the importance of feeling, trust and commitment in managing networks. 
You can create the starting points for interaction and partnerships between people and organizations in a genuine dialogue.
You will be able to organize projects that encourage enthusiasm, motivation and commitment of the actors towards a common goal.
You can acquire and evaluate information for managing multichannel customer relationships. 
You will be able to lead partnerships and multicultural partnerships in a entrepreneurial way. 
You will be able to plan and implement marketing in the deepening of customer relationships as part of strategic management.

Content

How do you implement the importance of feeling, trust and commitment in network management?
How do you implement interaction and partnerships between people and organizations in genuine dialogue?
How do you organize projects that encourage enthusiasm, motivation and commitment towards a common goal?
How do you acquire and evaluate information for managing multichannel customer relationships? 
How do you lead partnerships and multicultural partnerships with an entrepreneurial approach?
How do you plan and implement marketing in the deepening of customer relationships as part of strategic management?

Evaluation scale

1-5