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New Venture Creation and Marketing (5 cr)

Code: Y26300003-3027

General information


Timing

31.07.2021 - 30.12.2021

Number of ECTS credits allocated

5 op

Virtual portion

3 op

Mode of delivery

40 % Contact teaching, 60 % Distance learning

Campus

Kotka Campus

Teaching languages

  • Finnish

Degree programmes

  • Degree Programme in Naprapathy

Teachers

  • Marja Turkki

Teacher in charge

Marja Turkki

Groups

  • NAKT18SP
    Naprapathy, full-time studies

Objective

after successfully completing this study unit, students will be able to:   - recognize the importance of entrepreneurship in the national economy   - evaluate the necessary personal skills and attitudes to be an entrepreneur   - identify the essential parts of the entrepreneurial process

Content

Content:   1. Entrepreneurs and entrepreneurship 2. Opportunities for business ideas 3. Business idea development 4. Support systems for the creation of new ventures 5. Financing entrepreneurial ventures 6. Risk management 7. Registration of a new enterprise 8. Principles of marketing planning  

Evaluation scale

Approved/Failed

Assessment criteria, good (3)

Students are able to evaluate relevant information critically. Students are able to see how the company will operate and what it requires for start-up. Students are able to plan the company's operations and acquire customers.   excellent (5), good (4-3), satisfactory (2-1), fail (0)