New Venture Creation and Marketing (5 cr)
Code: Y26300003-3027
General information
Timing
31.07.2021 - 30.12.2021
Number of ECTS credits allocated
5 op
Virtual portion
3 op
Mode of delivery
40 % Contact teaching, 60 % Distance learning
Campus
Kotka Campus
Teaching languages
- Finnish
Degree programmes
- Degree Programme in Naprapathy
Teachers
- Marja Turkki
Teacher in charge
Marja Turkki
Groups
-
NAKT18SPNaprapathy, full-time studies
Objective
after successfully completing this study unit, students will be able to: - recognize the importance of entrepreneurship in the national economy - evaluate the necessary personal skills and attitudes to be an entrepreneur - identify the essential parts of the entrepreneurial process
Content
Content: 1. Entrepreneurs and entrepreneurship 2. Opportunities for business ideas 3. Business idea development 4. Support systems for the creation of new ventures 5. Financing entrepreneurial ventures 6. Risk management 7. Registration of a new enterprise 8. Principles of marketing planning
Evaluation scale
Approved/Failed
Assessment criteria, good (3)
Students are able to evaluate relevant information critically. Students are able to see how the company will operate and what it requires for start-up. Students are able to plan the company's operations and acquire customers. excellent (5), good (4-3), satisfactory (2-1), fail (0)