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Impressive event productionLaajuus (5 cr)

Code: LT00DT83

Credits

5 op

Objective

You can plan and produce a memorable event experience as a team member using a selected project management tool.
You can create and produce powerful content marketing material during and after the event.
You can sell the event successfully.
You can assess the success of the event and take care of after sales marketing.

Content

How to plan and produce a memorable event experience as a team member using a selected project management tool?
How to produce powerful content marketing material?
How to sell the event successfully?
How to assess the success of the event and take care of after sales marketing?

Materials

Visual communications 5 ECTS credits
Inbound marketing 5 ECTS credits

Enrollment

08.04.2024 - 21.04.2024

Timing

02.09.2024 - 17.12.2024

Number of ECTS credits allocated

5 op

Virtual portion

2 op

Mode of delivery

60 % Contact teaching, 40 % Distance learning

Unit

Liiketalouden koulutusyksikkö

Campus

Kouvola Campus

Teaching languages
  • English
Seats

20 - 60

Degree programmes
  • Degree Programme in Business Management
Teachers
  • Sara Czabai-Leppänen
Teacher in charge

Sara Czabai-Leppänen

Groups
  • LTKV22SP3
    Business, full-time studies
  • VV2024-2025
    Optional studies 2024-2025
  • LTKV22KM5
    Business, part-time studies
  • LTKV21KM5
    Business, part-time studies
  • LTKV21SP3
    Business, full-time studies

Objective

You can plan and produce a memorable event experience as a team member using a selected project management tool.
You can create and produce powerful content marketing material during and after the event.
You can sell the event successfully.
You can assess the success of the event and take care of after sales marketing.

Content

How to plan and produce a memorable event experience as a team member using a selected project management tool?
How to produce powerful content marketing material?
How to sell the event successfully?
How to assess the success of the event and take care of after sales marketing?

Materials

In Learn

Teaching methods

-

Employer connections

Real life events

Exam schedules

In Learn

Student workload

135h

Content scheduling

-

Evaluation scale

1-5

Assessment methods and criteria

Excellent (5), Good (3-4), Fair (1-2), Fail (0)
51-60 --> 1
61-70--> 2
71-80 --> 3
81-90 --> 4
91-100 --> 5

Enrollment

21.08.2023 - 01.09.2023

Timing

11.09.2023 - 17.12.2023

Number of ECTS credits allocated

5 op

Virtual portion

3 op

Mode of delivery

40 % Contact teaching, 60 % Distance learning

Unit

Liiketalouden koulutusyksikkö

Campus

Kouvola Campus

Teaching languages
  • English
Seats

20 - 50

Degree programmes
  • Degree Programme in Business Management
Teachers
  • Renée Moura
Teacher in charge

Renée Moura

Groups
  • LTKV20SP3
    Business, full-time studies
  • LTKV21KM5
    Business, part-time studies
  • LTKV20KM5
    Business, part-time studies
  • LTKV21SP3
    Business, full-time studies
  • VV2023-2024
    Optional studies 2023-2024

Objective

You can plan and produce a memorable event experience as a team member using a selected project management tool.
You can create and produce powerful content marketing material during and after the event.
You can sell the event successfully.
You can assess the success of the event and take care of after sales marketing.

Content

How to plan and produce a memorable event experience as a team member using a selected project management tool?
How to produce powerful content marketing material?
How to sell the event successfully?
How to assess the success of the event and take care of after sales marketing?

Evaluation scale

1-5

Enrollment

06.04.2022 - 02.09.2022

Timing

29.08.2022 - 18.12.2022

Number of ECTS credits allocated

5 op

Virtual portion

3 op

RDI portion

4 op

Mode of delivery

40 % Contact teaching, 60 % Distance learning

Unit

Liiketalouden koulutusyksikkö

Campus

Kouvola Campus

Teaching languages
  • English
Seats

20 - 40

Degree programmes
  • Degree Programme in Business Management
Teachers
  • Sara Czabai-Leppänen
  • Mari Hämäläinen
Teacher in charge

Kirsi Soulamo

Groups
  • LTKV20SP3
    Business, full-time studies
  • LTKV20KM5
    Business, part-time studies
  • LTKV19SP3
    Business, full-time studies

Objective

You can plan and produce a memorable event experience as a team member using a selected project management tool.
You can create and produce powerful content marketing material during and after the event.
You can sell the event successfully.
You can assess the success of the event and take care of after sales marketing.

Content

How to plan and produce a memorable event experience as a team member using a selected project management tool?
How to produce powerful content marketing material?
How to sell the event successfully?
How to assess the success of the event and take care of after sales marketing?

Evaluation scale

1-5