Culture EnglishLaajuus (5 cr)

Objective

Students are able to communicate assertively in English in the professional context, paying attention to the demands of the situation, and are also effective in unexpected situations. Students are familiar with the main concepts of the field and can utilise their language skills in tasks requiring expertise. Learning Outcomes Core Competence After completion of the course students are able toevaluate their own learning, evaluate success of communication situations, and apply their skills in new situations.efficiently use language tools (eg. Internet dictionaries, search machines, and proof-reading tools).adapt their communication styles according to the situation, interlocutor, and the language skills of participants.present themselves and others taking on their own part responsibility for the continuity of a small talk conversation.express their opinions evaluating the pros and the cons of different options.communicate independently in multicultural professional contexts and are aware of the impact of culture on communication.are able in English todraft a job application and participate in a job interview, and in these situations describe their competence and education.compose clear and well-structured e-mail messages that display a professional style.communicate fluently and comprehensibly on the phone.describe a company or other organisation in English in a professional manner.find, understand, apply and communicate information.compose an abstract for the Bachelor’s thesis according to KyUAS guidelines.Expert Competence After completion of the course students are able in English toexplain and use design concepts in Englishplan and give clear oral and visual presentations in subjects related to design.describe in detail the creative and production process of works, products and productions.comment on experiences, events and services.give feedback on cultural products and planning processes, and instruct others in a working process.market and sell their own or other designers’ professional expertise, products, productions or events in different media (e.g. pitching, print media, social media, radio and television).discuss financial management (e.g. budgeting and grant applications) clearly and understandably.produce written material of good quality concerning design projects, design companies, and business communication.use correct and idiomatic language at trade fairs, in negotiations, and business visits

Content

Core Contentlearning skillsusing language toolsapplying for a job, including description of one’s education and competencee-mail and telephone communicationdescription of a company/organisationwriting an abstract for the Bachelor’s thesisinternationally intelligible pronunciationExpert Contentoperational environments in the field of cultureterminology related to tools, programmes and methodscustomer contactsteam meetingsdescription, analysis and evaluation of design products and productionstarget group analysismarketing of one’s own design orally and in writing using different mediapresentation of a design article or publication orally and in writing

Assessment criteria, good (3)

A description of the assessment targets is given in the description of the implementation. Scale: Excellent (5), good (4-3), pass (2-1), fail (0). In addition to the criteria for a satisfactory grade specified in the course implementation description, active participation in the tuition is a prerequisite for passing the course. Active participation means that the studentattends 75% of the amount of contact lessons unless the course implementation informs otherwise. The language lecturers record attendances in attendance registers. A course that is failed due to too many absences cannot be resat by retaking the exam. Instead, the student has to attend the course again.makes sure that they have the study material (e.g. the textbook) specified in the curriculum.takes part in the activities instructed by the lecturer in the contact lessons.completes the given homework according to the lecturer's instructions and on time.