Design Business IdeasLaajuus (5 cr)

Objective

The student is able to search for business opportunities, is able to create business ideas from discovered opportunities, is able to create and test product, service and business solutions that are of interest to customers and users, and is able to plan a profitable business.

Content

Key learning content includes: business idea, business opportunity, business environment, customer groups, customer group needs, competitors and competitor analysis, service and product descriptions, service and product marketing, business idea sales, business idea finance and profitability assessment, and business planning process management.

Assessment criteria, satisfactory (1)

Assessment criterion, satisfactory (1-2) The student understands, remembers, is able to explain the key concepts of the learning phenomenon in learning tasks.

Assessment criteria, good (3)

Assessment criterion, satisfactory (3-4) The student is able to analyze and evaluate the key concepts of a learning phenomenon in learning tasks.

Assessment criteria, excellent (5)

Assessment criterion, satisfactory (5) The student is able to create information relevant to the phenomenon and to himself / herself in learning tasks.