Entrepreneurship and Small Business Marketing (5cr)
Code: MO00DB96-3001
General information
- Enrollment
- 16.12.2019 - 18.12.2019
- Registration for the implementation has ended.
- Timing
- 13.01.2020 - 13.04.2020
- Implementation has ended.
- Number of ECTS credits allocated
- 5 cr
- Local portion
- 0 cr
- Virtual portion
- 5 cr
- RDI portion
- 3 cr
- Mode of delivery
- Distance learning
- Unit
- Yhteisten opintojen koulutusyksikkö
- Campus
- Ecampus
- Teaching languages
- English
- Seats
- 20 - 30
Unfortunately, no reservations were found for the realization Entrepreneurship and Small Business Marketing MO00DB96-3001. It's possible that the reservations have not yet been published or that the realization is intended to be completed independently.
Objective
After successfully completing this study unit, students will be able to: - recognize the importance of entrepreneurship in the national economy - evaluate the necessary personal skills and attitudes to be an entrepreneur - identify the essential parts of the entrepreneurial process from finding a business idea to marketing planning of a new business venture as well as practices of a new establishment
Content
-Entrepreneurship challenge -Business opportunities: business idea identification and development -Building the business plan: financial, risk and marketing considerations -Practices of creating a new enterprise
Course material
Available online on course platform.
Study forms and methods
Scheduled track:
eCampus course suits everybody.
No prerequisites.
Learn study environment.
Student workload
135 hours.
Further information
Study language: English.
Evaluation scale
1-5
Assessment criteria, good (3)
Approved learning assignments, assessment scale: excellent (5), good (4-3), satisfactory (2-1), fail (0)
Assessment methods and criteria
Approved course assignments and/or exams.
Evaluation criteria are announced in connection to each assignment.