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Marketing sports services (5cr)

Code: LI00EH58-3002

General information


Enrollment
08.04.2024 - 21.04.2024
Registration for the implementation has ended.
Timing
02.09.2024 - 31.12.2024
Implementation has ended.
Number of ECTS credits allocated
5 cr
Local portion
5 cr
Mode of delivery
Contact learning
Unit
Department of Health, Social Services and Physical Education
Campus
Savonlinna Campus
Teaching languages
Finnish
Degree programmes
Degree Programme in Physical Education
Teachers
Mira Tuononen
Teacher in charge
Vesa Väänänen
Groups
LISA21SP
Physical Education, full-time studies
Course
LI00EH58

Realization has 13 reservations. Total duration of reservations is 47 h 0 min.

Time Topic Location
Wed 09.10.2024 time 08:00 - 12:00
(4 h 0 min)
IOP
SA317 Tietokoneluokka
Wed 09.10.2024 time 13:00 - 16:00
(3 h 0 min)
IOP
SA312 Byod-/teorialuokka
Wed 16.10.2024 time 08:30 - 12:00
(3 h 30 min)
Liikuntapalvelun markkinointi LI00EH58-3002, Liikuntapalveluprojektin johtaminen LI00EH59-3002
SA420 Teorialuokka
Wed 16.10.2024 time 12:00 - 15:15
(3 h 15 min)
Liikuntapalvelun markkinointi LI00EH58-3002, Liikuntapalveluprojektin johtaminen LI00EH59-3002
SA317 Tietokoneluokka
Wed 30.10.2024 time 08:00 - 12:00
(4 h 0 min)
IOP
IOP
Wed 30.10.2024 time 13:00 - 16:00
(3 h 0 min)
IOP
IOP
Wed 06.11.2024 time 08:30 - 12:00
(3 h 30 min)
IOP
SA317 Tietokoneluokka
Wed 06.11.2024 time 13:00 - 16:00
(3 h 0 min)
IOP
SA317 Tietokoneluokka
Wed 13.11.2024 time 08:30 - 12:00
(3 h 30 min)
Liikuntapalvelun markkinointi LI00EH58-3002, Liikuntapalveluprojektin johtaminen LI00EH59-3002
SA317 Tietokoneluokka
Wed 13.11.2024 time 12:30 - 15:00
(2 h 30 min)
Liikuntapalvelun markkinointi LI00EH58-3002, Liikuntapalveluprojektin johtaminen LI00EH59-3002
SA317 Tietokoneluokka
Wed 20.11.2024 time 08:00 - 12:00
(4 h 0 min)
IOP
SA317 Tietokoneluokka
Wed 20.11.2024 time 13:00 - 16:00
(3 h 0 min)
IOP
SA317 Tietokoneluokka
Wed 27.11.2024 time 08:15 - 15:00
(6 h 45 min)
Liikuntapalvelun markkinointi LI00EH58-3002, Liikuntapalveluprojektin johtaminen LI00EH59-3002
Teams
Changes to reservations may be possible.

Objective

You know the basics of marketing.
You can draw up marketing plans and put them into practice.
You can make use of different methods, programmes and tools in marketing services.

Content

How are services and products marketed?
How to draw up marketing plans?
What tools and channels are used in marketing?
How to make use of client information in marketing?

Evaluation

Students can
a. use professional terminology systematically.
b. look for information in the key information sources of the field.
c. identify interrelated tasks.
d. work together with clients, users and target groups.
e. choose appropriate models, methods, software and techniques according to the purpose and justify these choices
f. work as team members in a goal-oriented way.
g. justify their actions according to the ethical principles of the professional field.

Evaluation scale

1-5

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