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Company's visual communication and brand building (5cr)

Code: MO00ET82-3006

General information


Enrollment
10.11.2025 - 21.11.2025
Registration for introductions has not started yet.
Timing
12.01.2026 - 31.05.2026
The implementation has not yet started.
Number of ECTS credits allocated
5 cr
Local portion
0 cr
Virtual portion
5 cr
Mode of delivery
Distance learning
Unit
Department of Common Studies
Campus
Ecampus
Teaching languages
English
Seats
20 - 40
Teachers
Opettaja 1 Yhteiset opinnot
Teacher in charge
Maarit Vahvanen
Groups
VV2025-2026
Optional studies 2025-2026
Course
MO00ET82

Unfortunately, no reservations were found for the realization Company's visual communication and brand building MO00ET82-3006. It's possible that the reservations have not yet been published or that the realization is intended to be completed independently.

Objective

- you understand the importance of a graphic design guide in corporate communications
- you can use communications based on the company’s and customer’s needs
- you understand the meaning of visualisation as a basic element of branding
- you understand the meaning of a brand
- you can develop and build brand for new company
- you can develop a brand

Content

-How to manage the corporate identity of visual communications?
- How to use visual elements?
- How to manage the basics of brand design?
- How to develop a brand?
- How to build brand for new company?

Evaluation

- can use professional vocabulary and concepts in context of visual communications and branding
- use and utilize information from key sources
- identify interrelated tasks in visual communications and brand building
- work together with customers, users and networks
- work as team members in a goal-oriented way in activities related to visual communications and brand building
- apply visual communications and brand building methods in action

Course material

Study material will be shared in Learn platform.

Study forms and methods

Course consists of online teaching and students independent studying.

Evaluation scale

1-5

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