Strategic management of experience and service businessLaajuus (5 cr)

Objective

You know targets, process and meaning of strategic management in organization You know environmental, social and business responsibility in strategic management You are able to use main models, tools and techniques of strategic management You are able to assess the current status of strategic management and the development of it. You are able to manage experience and service business You are able to develop strategy of experience and service business and manage the process.

Content

Which are targets, process and meaning of strategic management in organization? What does mean environmental, social and business responsibility in strategic management? Which are main models of strategic management and differences of models? How do you assess the current status of strategic management and the needs of development? How do you manage innovatively the strategy change process?

Qualifications

No prerequisites