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Visual Branding and Corporate IdentityLaajuus (5 cr)

Course unit code: 605602112

General information


Credits
5 cr
Institution
Peppi

Objective

after the successful completion of this course of study, students are able to demonstrate a good command of corporate identity. Students: are able to design corporate identity can create corporate identity solutions are able to build brand concepts understand value and target group concepts

Content

style quide logo and/or trademark typographic and colours graphical applications

Assessment criteria, good (3)

Excellent (5), Good (4-3), Satisfactory (2-1), Failed (0) Assignments and active participation.

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