Tourism Information, Future Prospects and ForecastingLaajuus (5 cr)

Objective

You can find versatile information on the tourist industry independently. You can apply versatile information in tourism research and development, marketing and management. You can envisage and foresee the development of tourism. You can write a research report.

Content

How do you utilise tourism knowledge in R&D and marketing? How do you develop the purchase of customer information and the use of enterprise registers? How do you use and develop tourism knowledge and data e.g. in projects? How do you develop tourism based on the knowledge of the future?

Qualifications

Basic studies and appropriate compulsory professional studies according to the purpose

Assessment criteria, good (3)

b) You justify the information sources in a versatile and critical way. e) You choose appropriate models, methods, software and techniques according to the purpose and justify these choices. g) You apply critically the ethical principles of the professional field in different situations.