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Marketing sports servicesLaajuus (5 cr)

Code: LI00EH58

Credits

5 op

Objective

You know the basics of marketing.
You can draw up marketing plans and put them into practice.
You can make use of different methods, programmes and tools in marketing services.

Content

How are services and products marketed?
How to draw up marketing plans?
What tools and channels are used in marketing?
How to make use of client information in marketing?

Enrollment

08.04.2024 - 21.04.2024

Timing

02.09.2024 - 31.12.2024

Number of ECTS credits allocated

5 op

Mode of delivery

Contact teaching

Unit

Department of Sports and Rehabilitation

Campus

Savonlinna Campus

Teaching languages
  • Finnish
Degree programmes
  • Degree Programme in Physical Education
Teachers
  • Mira Tuononen
Teacher in charge

Vesa Väänänen

Groups
  • LISA21SP
    Physical Education, full-time studies

Objective

You know the basics of marketing.
You can draw up marketing plans and put them into practice.
You can make use of different methods, programmes and tools in marketing services.

Content

How are services and products marketed?
How to draw up marketing plans?
What tools and channels are used in marketing?
How to make use of client information in marketing?

Evaluation scale

1-5

Enrollment

06.11.2023 - 17.11.2023

Timing

08.01.2024 - 17.05.2024

Number of ECTS credits allocated

5 op

RDI portion

2.5 op

Mode of delivery

Contact teaching

Unit

Department of Sports and Rehabilitation

Campus

Savonlinna Campus

Teaching languages
  • Finnish
Degree programmes
  • Degree Programme in Physical Education
Teachers
  • Mira Tuononen
Teacher in charge

Vesa Väänänen

Groups
  • LISA21KP
    Physical Education, full-time studies

Objective

You know the basics of marketing.
You can draw up marketing plans and put them into practice.
You can make use of different methods, programmes and tools in marketing services.

Content

How are services and products marketed?
How to draw up marketing plans?
What tools and channels are used in marketing?
How to make use of client information in marketing?

Evaluation scale

1-5