Service conceptualizationLaajuus (5 cr)

Objective

You can specify the objectives and definitions for the service concept based on research.
You can utilize brainstorming methods innovatively and widely in developing the concept.
You can visualize the planning, estimate it and design alternative solutions together with the interest groups.

Content

How do you design and carry out a service concept for a chosen task field?
How do you analyze and justify the choices made in the different phases?
How do you present a planned service concept to the interest groups?

Accomplishment methods

Students can
a. use professional vocabulary and concepts proficiently.
b. manage appropriate methods of information search.
d. justify their actions in customer, user and target group situations.
e. apply the key models, methods, software and techniques of the field.