Asian Market and Business CultureLaajuus (3 cr)
Course unit code: C-02536-AV00AR39
General information
- Credits
- 3 cr
- Teaching language
- English
- Institution
- Centria University of Applied Sciences
Objective
After completing the course, the student have some beginning ideas on how to understand and negotiate business in East Asian countries China, Japan, in South Asia on India and some countries in South East Asia including Indonesia, Malaysia, Thailand and Vietnam. The student have some understanding of how to work with business managers in Asia, how to build business relationships in Asia, and how to understand and approach cultural differences that they may encounter.
Content
1. Module: General features of Market and Business Cultures in East Asia, South Asia and South East Asia 2. Module: East Asian market and business culture, China and Japan 3. South Asian market and business culture, India 4. South East Asian market and business culture, Thailand, Vietnam, Malesia and Indonesia