New Venture Creation and Marketing (5 cr)

Objective

after successfully completing this study unit, students will be able to:   - recognize the importance of entrepreneurship in the national economy   - evaluate the necessary personal skills and attitudes to be an entrepreneur   - identify the essential parts of the entrepreneurial process

Content

Content:   1. Entrepreneurs and entrepreneurship 2. Opportunities for business ideas 3. Business idea development 4. Support systems for the creation of new ventures 5. Financing entrepreneurial ventures 6. Risk management 7. Registration of a new enterprise 8. Principles of marketing planning  

Course material

Ilmoitetaan kurssialustalla n. viikkoa ennen kurssin alkua.

Study forms and methods

-

RDI and work-related cooperation

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Timing of exams and assignments

Ilmoitetaan kurssialustalla n. viikkoa ennen kurssin alkua.

International cooperation

-

Student workload

135 tuntia

Course part description

Hyväksytysti suoritetut tehtävät.

Further information

Yksilöllinen valmistautuminen tehtäviin ja pienryhmätyöskentelyä.

Evaluation scale

1-5

Assessment criteria, good (3)

Students are able to evaluate relevant information critically. Students are able to see how the company will operate and what it requires for start-up. Students are able to plan the company's operations and acquire customers.   excellent (5), good (4-3), satisfactory (2-1), fail (0)

Assessment methods and criteria

Tehtävistä annetaan pistearviointi.
Arviointikriteerit ilmoitetaan jokaisen tehtävänannon yhteydessä.