Conceptualisation and productisation of wellbeing servicesLaajuus (5 cr)

Objective

You know the methods of user-oriented service concept design.

You know the principles of service productisation.

You are able to apply your knowledge and skills to productise a new concept, taking into account the international environment, strategic business objectives and sustainability.

Content

How do you plan and develop a user-oriented service concept?
How are business objectives and the market situation taken into account in service design?
How is a concept described and visualised?
What are the key principles and phases of service productisation?
How is a service concept productised?

Evaluation

Students can
a. use professional vocabulary systematically.
b. look for information in the key information sources of the field.
c. identify interrelated tasks.
e. use the key models and methods of the professional field.
g. justify their actions according to the ethical principles of the professional field.