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Conseptualization and productizationLaajuus (5 cr)

Code: MO00DP04

Credits

5 op

Responsible person

Objective

You will be able to conceptualize and productize a new product or service.
You will be able to conceptualize (produce visual material) and present alternatives to the company.
You will be able to create a brand image with the company.
You will be able to produce a new concept together with the company through the conditions of the business.
You will be able to understand the intellectual property rights of the product / service
You will be able to understand the different financial channels for placing a product on the market.
You know the stages of productization in the company.
You will be able to start marketing a new product.
You will be able to use the tools of project management, costing and visualization in productisation.

Content

How will a new product or service be conceptualized with the company?
How will the new product / service be marketed together with the company?
How will the multidisciplinary team conceptualize and productize new product or service on the market?

Qualifications

No prerequisites.

Recommended: From Idea to innovation or similar

Materials

From idea to innovation
Commercialization in business
Innovation management in the digital age
IPR - Immaterial rights and product development
New venture creation

Enrollment

14.08.2024 - 08.09.2024

Timing

16.09.2024 - 31.12.2024

Number of ECTS credits allocated

5 op

Virtual portion

5 op

Mode of delivery

Distance learning

Unit

Yhteisten opintojen koulutusyksikkö

Campus

Ecampus

Teaching languages
  • Finnish
Seats

20 - 100

Teachers
  • Henna Suortti
  • Maarit Vahvanen
Teacher in charge

Maarit Vahvanen

Groups
  • VV2024-2025
    Optional studies 2024-2025

Objective

You will be able to conceptualize and productize a new product or service.
You will be able to conceptualize (produce visual material) and present alternatives to the company.
You will be able to create a brand image with the company.
You will be able to produce a new concept together with the company through the conditions of the business.
You will be able to understand the intellectual property rights of the product / service
You will be able to understand the different financial channels for placing a product on the market.
You know the stages of productization in the company.
You will be able to start marketing a new product.
You will be able to use the tools of project management, costing and visualization in productisation.

Content

How will a new product or service be conceptualized with the company?
How will the new product / service be marketed together with the company?
How will the multidisciplinary team conceptualize and productize new product or service on the market?

Opiskelumateriaali

Opiskelumateriaali löytyy opintojakson Learn -alustalta.

Evaluation scale

1-5

Qualifications

No prerequisites.

Recommended: From Idea to innovation or similar

Enrollment

07.08.2023 - 31.10.2023

Timing

16.01.2023 - 31.12.2023

Number of ECTS credits allocated

5 op

Virtual portion

5 op

Mode of delivery

Distance learning

Unit

Xentre (vanhennettu) – yrittäjyyden ja innovaatioiden tutkimus- ja koulutusyksikkö (YRI)

Campus

Ecampus

Teaching languages
  • Finnish
Seats

20 - 100

Teachers
  • Hanna Nieminen
Teacher in charge

Maarit Vahvanen

Groups
  • VV2022-2023
    Optional studies 2022-2023
  • VV2023-2024
    Optional studies 2023-2024

Objective

You will be able to conceptualize and productize a new product or service.
You will be able to conceptualize (produce visual material) and present alternatives to the company.
You will be able to create a brand image with the company.
You will be able to produce a new concept together with the company through the conditions of the business.
You will be able to understand the intellectual property rights of the product / service
You will be able to understand the different financial channels for placing a product on the market.
You know the stages of productization in the company.
You will be able to start marketing a new product.
You will be able to use the tools of project management, costing and visualization in productisation.

Content

How will a new product or service be conceptualized with the company?
How will the new product / service be marketed together with the company?
How will the multidisciplinary team conceptualize and productize new product or service on the market?

Opiskelumateriaali

Opiskelumateriaali löytyy opintojakson Learn -alustalta.

Yksilölliset oppimisväylät

Tämä opintojakso on suunniteltu itsenäisesti suoritettavaksi nonstop verkko-opintojaksoksi, johon kuuluu erilaisia oppimistehtäviä. Opiskelijalla on rajattu aika suorittaa opintojakso. Aika käynnistyy siitä kun kurssin vastaava opettaja hyväksyy opiskelijan opintojaksoilmoittautumisen.

Työviikkopohjainen oppimisväylä: etenet itsenäisesti opintojakson Learn-alustalta löytyvän ohjeistuksen mukaisesti.

Opintoja nopeuttava oppimisväylä: tämän opintojakson kohdalla opiskelija voi itse nopeuttaa etenemistään kurssialustalla.

Työhön integroitu oppimisväylä on mahdollinen, jos esim. työskentelet ammattialaan liittyvässä yrityksessä tai organisaatiossa tai ammattialaan liittyvissä työtehtävissä. Tällöin voit suorittaa opintojakson työpaikallasi/projektissa joko kokonaan tai osittain. Oppiminen edellyttää, että työssäsi perehdyt opintojaksolla käsiteltäviin teemoihin ja hallitset ne sekä teoriassa että käytännössä. Oppimistehtävien sisällöstä sinun tulee aina sopia opintojakson opettajan kanssa.

Mikäli haluat soveltaa työhön integroitua oppimisväylää, ota opettajaan yhteyttä ennen opintojakson alkua.

Further information

Xentre tarjoaa kattavan valikoiman innovaatio- ja yrittäjyysopintoja myös nonstop verkko-opintoina. Nonstop verkko-opintoihin opiskelija voi ilmoittautua koska tahansa ja suorittaa opiskelun omassa tahdissa, huomioiden kurssialustalta löytyvät ohjeistukset. Nonstop verkko-opinnot suoritetaan itsenäisesti kurssialustalla olevien ohjeiden mukaisesti ja opettajat tarkistavat tehdyt palautukset kurssin aikataulun mukaisesti.

Nonstop verkko-opintojaksojen ilmoittautumiset käsitellään mahdollisimman pian, viimeistään kahden viikon kuluessa ilmoittautumisesta. Kun ilmoittautuminen on käsitelty, kirjautumisohjeet lähetetään opiskelijalle. Opintojakson tarkemmat suoritusohjeet löytyvät verkko-oppimisympäristöstä. Kurssien suorittamiseen on aikaraja, joka käynnistyy kun opiskelijan ilmoittautuminen opintojaksolle on hyväksytty.

Evaluation scale

1-5

Qualifications

No prerequisites.

Recommended: From Idea to innovation or similar

Enrollment

03.01.2022 - 16.01.2022

Timing

10.01.2022 - 01.05.2022

Number of ECTS credits allocated

5 op

Virtual portion

5 op

RDI portion

2 op

Mode of delivery

Distance learning

Unit

Xentre (vanhennettu) – yrittäjyyden ja innovaatioiden tutkimus- ja koulutusyksikkö (YRI)

Campus

Ecampus

Teaching languages
  • Finnish
Seats

20 - 40

Teachers
  • Marjaana Roponen
  • Ari Haapanen
Groups
  • VV2021-2022
    Optional studies 2021-2022

Objective

You will be able to conceptualize and productize a new product or service.
You will be able to conceptualize (produce visual material) and present alternatives to the company.
You will be able to create a brand image with the company.
You will be able to produce a new concept together with the company through the conditions of the business.
You will be able to understand the intellectual property rights of the product / service
You will be able to understand the different financial channels for placing a product on the market.
You know the stages of productization in the company.
You will be able to start marketing a new product.
You will be able to use the tools of project management, costing and visualization in productisation.

Content

How will a new product or service be conceptualized with the company?
How will the new product / service be marketed together with the company?
How will the multidisciplinary team conceptualize and productize new product or service on the market?

Opiskelumateriaali

Learn platform

Yksilölliset oppimisväylät

Scheduled track:
e-campus course

Independent track:
The learning process that has been integrated into the work will be possible if in your assignments you can develop the know-how that has been mentioned in the objectives and contents of the study module. Contact the teacher of the study module before the beginning of the study module in good time to determine it
• is the learning process that has been integrated into the work possible in your own assignment
• what kind evidence you are able to give from your know-how
• witch parts of the study module you have to participate in teaching

Opiskelijan työmäärä

5 cr is 135 h. Independent work 135 h.

Evaluation scale

Approved/Failed

Assessment methods and criteria

It is estimated: learning exercises and the student's self-reflection.
Grounds: contents, plane of exercises and the student's own estimate of the learning.
Active participation and approved assignments
Pass/ Fail

Qualifications

No prerequisites.

Recommended: From Idea to innovation or similar