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Corporate identityLaajuus (5 cr)

Code: GR00EC77

Credits

5 op

Objective

- You are able to design corporate identity.
- You understand the importance of a graphic design guide in corporate communications.
- You can design communications based on the company’s and customer’s needs.
- You understand the meaning of visualisation as a basic element of branding.

Content

- How to manage the design process of corporate identity visual communications?
- How to create designs based on the company’s needs?
- How to use visual elements?
- How to manage the basics of brand design?

Enrollment

08.04.2024 - 21.04.2024

Timing

02.09.2024 - 20.12.2024

Number of ECTS credits allocated

5 op

Mode of delivery

Contact teaching

Campus

Kouvola Campus

Teaching languages
  • Finnish
Seats

20 - 25

Degree programmes
  • Degree Programme in Graphic Design
Teachers
  • Petri Hurme
Teacher in charge

Sanna Haapanen

Groups
  • GRKV22SP
    Graphic design, full-time studies

Objective

- You are able to design corporate identity.
- You understand the importance of a graphic design guide in corporate communications.
- You can design communications based on the company’s and customer’s needs.
- You understand the meaning of visualisation as a basic element of branding.

Content

- How to manage the design process of corporate identity visual communications?
- How to create designs based on the company’s needs?
- How to use visual elements?
- How to manage the basics of brand design?

Teaching methods

Scheduled track: Teaching organized according to timetable, in addition to working order share of the independent work as agreed.

Independent track:
The learning process that has been integrated into the work will be possible if in your assignments you can develop the know-how that has been mentioned in the objectives and contents of the study module. Contact the teacher of the study module before the beginning of the study module in good time to determine it
• is the learning process that has been integrated into the work possible in your own assignment
• what kind evidence you are able to give from your know-how
• which parts of the study module you have to participate in teaching

Evaluation scale

1-5

Enrollment

06.04.2023 - 21.04.2023

Timing

04.09.2023 - 18.12.2023

Number of ECTS credits allocated

5 op

Mode of delivery

Contact teaching

Campus

Kouvola Campus

Teaching languages
  • Finnish
Seats

20 - 25

Degree programmes
  • Degree Programme in Graphic Design
Teachers
  • Veli-Matti Hilli
Teacher in charge

Veli-Matti Hilli

Groups
  • GRKV21SP
    Graphic design, full-time studies

Objective

- You are able to design corporate identity.
- You understand the importance of a graphic design guide in corporate communications.
- You can design communications based on the company’s and customer’s needs.
- You understand the meaning of visualisation as a basic element of branding.

Content

- How to manage the design process of corporate identity visual communications?
- How to create designs based on the company’s needs?
- How to use visual elements?
- How to manage the basics of brand design?

Evaluation scale

1-5

Enrollment

06.04.2022 - 22.04.2022

Timing

29.08.2022 - 19.12.2022

Number of ECTS credits allocated

5 op

RDI portion

1 op

Mode of delivery

Contact teaching

Campus

Kouvola Campus

Teaching languages
  • Finnish
Seats

20 - 23

Degree programmes
  • Degree Programme in Graphic Design
Teachers
  • Veli-Matti Hilli
Teacher in charge

Sanna Haapanen

Groups
  • GRKV20SP
    Graphic design, full-time studies

Objective

- You are able to design corporate identity.
- You understand the importance of a graphic design guide in corporate communications.
- You can design communications based on the company’s and customer’s needs.
- You understand the meaning of visualisation as a basic element of branding.

Content

- How to manage the design process of corporate identity visual communications?
- How to create designs based on the company’s needs?
- How to use visual elements?
- How to manage the basics of brand design?

Materials

To be announced at the beginning of the course.

Teaching methods

Scheduled track:
Teaching which is in accordance with the working order and control ( 5 cr).

Independent track:
Demonstration/recognition of prior learning.

Blended track:
Contact lecturer.

Employer connections

Cooperation with companies.

Evaluation scale

1-5