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Corporate identityLaajuus (5 cr)

Code: GR00EC77

Credits

5 op

Objective

- You are able to design corporate identity.
- You understand the importance of a graphic design guide in corporate communications.
- You can design communications based on the company’s and customer’s needs.
- You understand the meaning of visualisation as a basic element of branding.

Content

- How to manage the design process of corporate identity visual communications?
- How to create designs based on the company’s needs?
- How to use visual elements?
- How to manage the basics of brand design?

Enrollment

08.04.2024 - 21.04.2024

Timing

02.09.2024 - 20.12.2024

Number of ECTS credits allocated

5 op

Mode of delivery

Contact teaching

Unit

Department of Culture

Campus

Kouvola Campus

Teaching languages
  • Finnish
Seats

20 - 25

Degree programmes
  • Degree Programme in Graphic Design
Teachers
  • Petri Hurme
Teacher in charge

Sanna Haapanen

Groups
  • GRKV22SP
    Graphic design, full-time studies

Objective

- You are able to design corporate identity.
- You understand the importance of a graphic design guide in corporate communications.
- You can design communications based on the company’s and customer’s needs.
- You understand the meaning of visualisation as a basic element of branding.

Content

- How to manage the design process of corporate identity visual communications?
- How to create designs based on the company’s needs?
- How to use visual elements?
- How to manage the basics of brand design?

Opiskelumateriaali

Ilmoitetaan opintojakson alussa.

Yksilölliset oppimisväylät

Scheduled track: Teaching organized according to timetable, in addition to working order share of the independent work as agreed.

Independent track:
The learning process that has been integrated into the work will be possible if in your assignments you can develop the know-how that has been mentioned in the objectives and contents of the study module. Contact the teacher of the study module before the beginning of the study module in good time to determine it
• is the learning process that has been integrated into the work possible in your own assignment
• what kind evidence you are able to give from your know-how
• which parts of the study module you have to participate in teaching

TKI ja työelämäyhteistyö

Ilmoitetaan opintojakson alussa.

Evaluation scale

1-5

Enrollment

06.04.2023 - 21.04.2023

Timing

04.09.2023 - 18.12.2023

Number of ECTS credits allocated

5 op

Mode of delivery

Contact teaching

Unit

Department of Culture

Campus

Kouvola Campus

Teaching languages
  • Finnish
Seats

20 - 25

Degree programmes
  • Degree Programme in Graphic Design
Teachers
  • Veli-Matti Hilli
Teacher in charge

Veli-Matti Hilli

Groups
  • GRKV21SP
    Graphic design, full-time studies

Objective

- You are able to design corporate identity.
- You understand the importance of a graphic design guide in corporate communications.
- You can design communications based on the company’s and customer’s needs.
- You understand the meaning of visualisation as a basic element of branding.

Content

- How to manage the design process of corporate identity visual communications?
- How to create designs based on the company’s needs?
- How to use visual elements?
- How to manage the basics of brand design?

Opiskelumateriaali

Ilmoitetaan opintojakson alussa.

Yksilölliset oppimisväylät

Työviikkopohjainen oppimisväylä:
Työjärjestyksen mukainen opetus ja ohjaus (5 op).

Opintoja nopeuttava oppimisväylä:
Osaamisen näyttö.

Työhön integroitu oppimisväylä:
Ota yhteys opettajaan.

TKI ja työelämäyhteistyö

Opintojaksolla toteutetaan työelämälähtöisiä yhteistyöprojekteja

Evaluation scale

1-5

Enrollment

06.04.2022 - 22.04.2022

Timing

29.08.2022 - 19.12.2022

Number of ECTS credits allocated

5 op

RDI portion

1 op

Mode of delivery

Contact teaching

Unit

Department of Culture

Campus

Kouvola Campus

Teaching languages
  • Finnish
Seats

20 - 23

Degree programmes
  • Degree Programme in Graphic Design
Teachers
  • Veli-Matti Hilli
Teacher in charge

Sanna Haapanen

Groups
  • GRKV20SP
    Graphic design, full-time studies

Objective

- You are able to design corporate identity.
- You understand the importance of a graphic design guide in corporate communications.
- You can design communications based on the company’s and customer’s needs.
- You understand the meaning of visualisation as a basic element of branding.

Content

- How to manage the design process of corporate identity visual communications?
- How to create designs based on the company’s needs?
- How to use visual elements?
- How to manage the basics of brand design?

Opiskelumateriaali

To be announced at the beginning of the course.

Yksilölliset oppimisväylät

Scheduled track:
Teaching which is in accordance with the working order and control ( 5 cr).

Independent track:
Demonstration/recognition of prior learning.

Blended track:
Contact lecturer.

TKI ja työelämäyhteistyö

Cooperation with companies.

Evaluation scale

1-5