Personnel and sales managementLaajuus (5 cr)

Objective

You can analyze your own competencies and sell yourself to work in a retail business.
You understand health and safety issues and risk management in the retail business.
You can manage a team in a retail unit with a focus on sales activities.
You can lead sales in a retail unit.

Content

What kind of a workplace is a retail unit?
What does the collective labour agreement consist of in the retail sector?
What kind of health and safety issues and other risks one needs to consider in the retail sector?
How to manage people taking into consideration numbers and marketing?
What kind of sales and marketing goals to set for a retail unit or department?

Qualifications

No pre-requisities

Materials

Operating environment and marketing mix in retail business 5 credits
Indicators and management 5 credits

Evaluation

b. Students can seek information of essential sources in the professional field
c. Students can identify and describe a set of activities of retail industry
e. Students can apply appropriate models and methods of the professional field