Marketing and competition law and public procurementLaajuus (5 cr)

Objective

You are able to explain the main content of the provisions on marketing.

You are able to identify prohibited means of competition between firms and explain their consequences.

You are able to describe the procedures for public procurement.

You are able to also describe how intellectual property rights can be protected and how they should be taken into account in marketing.

Content

What is improper procedure in marketing?

What are the prohibited restrictions of competition in operation between companies?

What are the objectives of public procurement and the public procurement procedures?

What are the reglations relating to appeals in public procurement?

How can intellectual property rights be protected and do they hav been taken into account in the company's marketing?

Evaluation

You are able to
use professional vocabulary systematically
look for information in the key information sources of the field
identify interrelated tasks