Seasonality in TourismLaajuus (2 cr)

Objective

The course examines the concept of seasonality in tourism. Tourism is a seasonal activity that depending on climatic conditions and travelers’ leisure time. After the course student knows the meaning of seasonality in tourism and is proficient in planning, implementing and assessing tourism products and services associated with climate and the seasons of the year.

Content

You will become proficient in a wide range of skills applicable to tourism.
– What is the meaning of seasonality in tourism?
– How seasonality influence on destination’s bed nights, total numbers of visits?
– How a tourist company could use seasonal tourism fluctuations?