Wellbeing entrepreneurship and utilization of networksLaajuus (5 cr)

Objective

You understand the role and significance of different parties in promoting the wellbeing of a customer.
You know what wellbeing business is and recognize networks of actors in the field.
You understand what co-development is and how value is created in networks.
You recognize and analyze the business opportunities in the operational environment.
You can plan and develop business in an interactive, user-driven and co-operative manner.
You can take into account the opportunities provided by digitalization in the development work.
You know the ethical principles and starting points in wellbeing entrepreneurship and acting in networks.

Content

What is wellbeing business and entrepreneurship?
What are the networks of actors in the wellbeing field?
How are the different factors and actors in the operational field taken into account in the planning and development of wellbeing business?
How cab networks be utilized in co-development and adding value?
How is business analyzed and developed with different business models?
What is user-driven planning?
How can digitalization be utilized in service development?

Materials

Management and workplace skills

Evaluation

Students can
use professional vocabulary and concepts in an expert way in different situations.
evaluate operations in customer, user and target group situations.
choose appropriate models, methods, software and techniques according to the purpose and justify these choices.
promote teams’ goal-oriented operation.
apply critically the ethical principles of the professional field in different situations.