User-orientation in digital service designLaajuus (5 cr)

Objective

You can structure and assess the current state and future needs of e-services of an area's population.

You can consider and assess the service needs of different customer groups when designing digital services.

You know how to design customer-oriented and customer value generating digital services, considering the requirements of interaction and communication, and visuality and support needs.

You know how to use digital services as a tool for group and individual counselling.

Content

How do you structure and assess the current state and future needs of digital services?

How to assess and consider the accessibility of different customer groups (such as cognitive, physical, affective, mental, social, and behavioral characteristics) in the design of digital services?

What is customer value? How are customer-oriented digital services designed for different methods of interaction, communication, visuality, and technical support needs?

What digital tools can be used in group and individual counselling? What issues should be considered in e-counselling?

Evaluation

Students can:
a. find, study, produce, and assess critically multidisciplinary data in their field of expertise.
b. solve demanding problems in research, development, and innovation activities.
d. be responsible for operations and develop them independently.
g. communicate proficiently and systematically in their spoken and written native language and in one foreign language.