Pricing in Service BusinessLaajuus (5 cr)
Course unit code: C-02629-A9388
General information
- Credits
- 5 cr
- Teaching language
- English
- Institution
- Laurea University of Applied Sciences
Objective
The student is able to - adapt to the current change from cost focus to customer value orientation - explain the theory and research concerning pricing of services - price new services using traditional pricing methods - apply innovative pricing methods and tools in practice