User-driven service development and service design (5 cr)
Code: LT00CY44-3006
General information
Enrollment
15.08.2020 - 04.09.2020
Timing
31.08.2020 - 13.12.2020
Number of ECTS credits allocated
5 op
Mode of delivery
Contact teaching
Campus
Mikkeli Campus
Teaching languages
- Finnish
Seats
20 - 50
Degree programmes
- Degree Programme in Business Management
Teachers
- Marjaana Roponen
Teacher in charge
Marjaana Roponen
Groups
-
LTMI18SPABusiness Management, full-time studies
-
LTMI18SPBBusiness Management, full-time studies
Objective
You can develop the current and new services in an interactive and user-driven way and take into account the possibilities of digitalization of services.
You can utilise the methods of service design and productisation.
You can choose and apply interactive development methods and models in practice.
You can work as a development team member.
Content
How is the service offering evaluated, renewed and developed in the digital operational and competitive environment?
How can customer experiences be considered as a basis of service development?
How are services developed in a user-driven and interactive way?
What are the basic concepts, goals and methods of service design?
How does the service design process advance?
What does the productisation of services mean?
Evaluation scale
1-5