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Critical success factors in business (5 cr)

Code: YR00EM31-3001

General information


Enrollment

10.01.2022 - 23.01.2022

Timing

25.02.2022 - 31.05.2022

Number of ECTS credits allocated

5 op

Virtual portion

4 op

RDI portion

5 op

Mode of delivery

20 % Contact teaching, 80 % Distance learning

Campus

Kouvola Campus

Teaching languages

  • Finnish

Seats

15 - 60

Degree programmes

  • Master's Degree Programme in entrepreneurship and business

Teachers

  • Katariina Palmu
  • Satu Peltola

Groups

  • YRKV22KY

Objective

You know both the local and international current megatrends in your field of business and understand the importance of tacit signals in business.

You are able to identify the resources and elements of continuous competitive edge that are critical for business.

You can identify the key customers of the business and analyse competing companies and products.

Content

What are differerent business models, revenue logics and operation methods nationally and internationally?

How to anticipate the megatrends of the future?

How to identify and strengthen critical resources and how to create continuous competitive edge in business?

What are the company’s key customers and competitors like?

How to make use of networks in business?

Evaluation scale

1-5