Sales management and developmentLaajuus (5 cr)
Code: LT00FO43
Credits
5 op
Objective
You know how to define the areas of sales management and understand the significance of leadership in implementing sales.
You know how to identify factors influencing sales planning, organization, goal-setting, and measurement.
You know how to apply various tools in sales management.
You know how to analyze, plan, and direct a company's sales activities and monitor sales performance.
Content
What are the areas of sales management and the significance of leadership in implementing sales?
How is sales planning, organization, and goal-setting conducted?
What tools can be utilized in sales management?
How is sales analyzed, directed, and its performance monitored?