Marketing project (5 cr)
Code: IB00CP36-3002
General information
- Enrollment
-
15.08.2020 - 04.09.2020
Registration for the implementation has ended.
- Timing
-
07.09.2020 - 31.12.2020
Implementation has ended.
- Number of ECTS credits allocated
- 5 cr
- Local portion
- 5 cr
- Mode of delivery
- Contact learning
- Unit
- Liiketalouden koulutusyksikkö, Kouvola (vanhennettu)
- Campus
- Kouvola Campus
- Teaching languages
- English
- Degree programmes
- Degree Programme in International Business
Objective
You are be able to?
plan and implement a marketing project?
apply relevant information and working methods to accomplish the project goals?
work as a team member or a project manager?
report and evaluate the project outcomes?
Content
The study content will show you how to:
create a project plan for a real working life project?
deal with a real business life customer?
implement and follow the plan
work professionally in the project group?
report the project results both orally and in writing in a professional way
Evaluation scale
1-5
Qualifications
Customer oriented marketing 5 ECTS credits
Customer insight and customer service 5 ECTS credits