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Public relations (5 cr)

Code: 399103816-3004

General information


Enrollment
13.12.2021 - 09.01.2022
Registration for the implementation has ended.
Timing
10.01.2022 - 31.03.2022
Implementation has ended.
Number of ECTS credits allocated
5 cr
Local portion
0 cr
Virtual portion
5 cr
RDI portion
3 cr
Mode of delivery
Distance learning
Unit
Liiketalouden koulutusyksikkö, Kouvola (vanhennettu)
Campus
Ecampus
Teaching languages
English
Degree programmes
Degree Programme in Digital International Business
Teachers
Sara Czabai-Leppänen
Teacher in charge
Sara Czabai-Leppänen
Groups
VV2021-2022
Optional studies 2021-2022
IBKV21SP
Digital international business, full-time studies
Course
399103816
No reservations found for realization 399103816-3004!

Objective

You are familiar with the basic concepts of public relations (PR).
You know the theoretical framework and practices related to PR.
You understand how public relations are managed in organizations.
You understand the impact of PR and its functions in society.

Course material

Material in Learn

Further information

It is an automated online course, which you can complete in your own pace.

Evaluation scale

1-5

Assessment methods and criteria

The assessment is based on activity completion and online exam.

Assessment Scale

Excellent (5), Good (3-4), Fair (1-2), Fail (0)
51-60 --> 1
61-70--> 2
71-80 --> 3
81-90 --> 4
91-100 --> 5

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