Study Guide

Objective

- You are able to explain to the seller and buyer how a binding sales contract is made and what their rights and obligations are in the sale of goods nationally and internationally.
- You understand the importance of protecting your intellectual property and know how to avoid infringing IPR rights.

Content

- How is a binding sales contract made and under what conditions will a contract be invalid?
- What are the rights and obligations of the seller and buyer in the sale of tangible goods?
- How do B-to-B sale and consumer sale differ?
- How can a business protect its rights?
- How should intellectual property rights be taken into account in marketing?
- How is the appearance of products, industrial inventions, computer programs, music, photos, texts and know-how protected and how is exclusive right to their use acquired?

Evaluation scale

1-5