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Leadership and customer relations (5 cr)

Code: LT00EL65-3003

General information


Enrollment

06.11.2023 - 17.11.2023

Timing

15.01.2024 - 31.05.2024

Number of ECTS credits allocated

5 op

Virtual portion

5 op

Mode of delivery

Distance learning

Unit

Liiketalouden koulutusyksikkö

Campus

Ecampus

Teaching languages

  • Finnish

Seats

20 - 60

Degree programmes

  • Degree Programme in Business Management

Teachers

  • Marika Vartiainen
  • Mia Silvenius

Teacher in charge

Marika Vartiainen

Groups

  • LTMI22SVB
    Business Management, online studies
  • LTMI22SM
    Business Management, part-time studies
  • LTMI22SVA
    Business Management, online studies

Objective

You are able to monitor and evaluate the development of customer relations from leadership point of view.
You can acquire and maintain customerships.
You are able to evaluate and utilize multichannel strategies in the development of customerships.
You are able to evaluate and develop your leadership skills in a state of change, taking customerships into consideration.

Content

How to monitor and evaluate the development of customer relations from leadership point of view?
How to acquire, develop and maintain customerships?
How to utilize multichannel strategies in the development of customerships?
How to evaluate and develop your leadership skills in a state of change, taking customerships into consideration?

Evaluation scale

1-5