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Logos and design guides (5 cr)

Code: GR00BI85-3002

General information


Enrollment
15.08.2020 - 04.09.2020
Registration for the implementation has ended.
Timing
01.08.2020 - 31.12.2020
Implementation has ended.
Number of ECTS credits allocated
5 cr
Local portion
4 cr
Virtual portion
1 cr
RDI portion
1 cr
Mode of delivery
Blended learning
Unit
Department of Culture
Campus
Kouvola Campus
Teaching languages
Finnish
Seats
0 - 25
Degree programmes
Degree Programme in Graphic Design
Teachers
Tarja Brola
Teacher in charge
Tarja Brola
Groups
GRKV18SP
Graphic design, full-time studies
Course
GR00BI85
No reservations found for realization GR00BI85-3002!

Objective

After successfully completing the course, you:
- are able to design corporate identity
- are familiar with the meaning of corporate identity in marketing
- are able to search background information to support your decisions
- are able to cooperate with clients and target groups in a customer-oriented way

Content

- How to design corporate identity?
- How to create a graphic design guide?
- How to take target group needs into consideration in the design process?
- How and where to find information to support your work?

Evaluation

Students can:
- use professional vocabulary and concepts in an expert way in different situa-tions.
- evaluate information sources critically.
- work as team members in working life expert duties and identify and describe the problems of the professional field.
- evaluate operations in customer, user and target group situations.
- choose appropriate models, methods, software and techniques according to the purpose and justify these choices.
- promote teams’ goal-oriented operation.
- apply critically the ethical principles of the professional field in different situa-tions.

Evaluation scale

1-5

Qualifications

Prior know-how and skills:
Basic knowledge in graphic design.

Further information

Co-requisites:
Corporate identity.

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