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Sales and network cooperation skills in tourism and hospitalityLaajuus (5 cr)

Code: MR00FD80

Credits

5 op

Objective

You know how to use professional sales concepts in different situations.
You know the principles of sales negotiation and how to apply the sales process model in customer service and sales work.
You know the importance of sustainable customer relations as a success factor for service companies.
You know networking methods in an international and multicultural operating environment.

Content

How do you act in spoken and written sales negotiation situations?
What are the steps in the sales process?
What is personal selling and what is its role as part of companies' marketing communication?
What is the importance of sustainable customer relations as a success factor for service companies?
How do you promote networking?