Productisation and Commercialisation (5 cr)
Code: MO00AA10-3002
General information
Enrollment
15.08.2020 - 04.09.2020
Timing
01.10.2020 - 31.12.2020
Number of ECTS credits allocated
5 op
Mode of delivery
Contact teaching
Unit
Yhteisten opintojen koulutusyksikkö
Campus
Kouvola Campus
Teaching languages
- Finnish
Degree programmes
- Degree Programme in Game Design
Teachers
- Henri Brandt
Teacher in charge
Suvi Pylvänen
Groups
-
GDKV17SPGame design, full-time studies
Objective
You can use productization methods. You are aquainted with immaterial law concerning products and services, and are able to apply law when protecting an idea of your own. You are able to experiment and apply the methods of commercialization.
Content
How do you collect and analyze information of the market to develop a product/service? How do you develop a service package? What is the quality of the services composed of and what is the significance of quality in productization? What are the means of service productization? How do you brand productized services and launch products in the market?