Markkinointi- ja kilpailuoikeus ja julkiset hankinnat (5 cr)
Code: LT00AB22-3001
General information
Enrollment
20.08.2018 - 07.09.2018
Timing
24.09.2018 - 16.12.2018
Number of ECTS credits allocated
5 op
Virtual portion
2 op
Mode of delivery
60 % Contact teaching, 40 % Distance learning
Campus
Kouvola Campus
Teaching languages
- Finnish
Seats
20 - 50
Degree programmes
- Degree Programme in Business Management
Teachers
- Päivi Ollila
Teacher in charge
Päivi Ollila
Groups
-
LTKV17SP1
Objective
You are able to explain the main content of the provisions on marketing.
You are able to identify prohibited means of competition between firms and explain their consequences.
You are able to describe the procedures for public procurement.
You are able to also describe how intellectual property rights can be protected and how they should be taken into account in marketing.
Content
What is improper procedure in marketing?
What are the prohibited restrictions of competition in operation between companies?
What are the objectives of public procurement and the public procurement procedures?
What are the reglations relating to appeals in public procurement?
How can intellectual property rights be protected and do they hav been taken into account in the company's marketing?
Evaluation scale
1-5