Design and implementation of a nature tourism productLaajuus (5 cr)
Code: MR00FL82
Credits
5 op
Objective
-You can plan and implement responsibly a nature tourism service product according to company´s business concept.
-You know how to apply service design thinking in planning and implementing a customer-oriented nature tourism product.
-You know how to set goals for the service experience, price the service and take these into account as part of the planning and implementation of the service.
-You know how to take safety and legislation in account in the design and implementation of the service product.
Content
-How to plan a sustainable nature tourism product?
-How to customize a nature tourism product taking into account different customer segments?
-How to price the nature tourism product?
-How the legislation and safety should be taken into account in product design and implementation?
-How to plan and implement a nature tourism product according to the product development process?