Service design and business development (5 cr)
Code: LT00EB12-3002
General information
Enrollment
06.04.2022 - 22.04.2022
Timing
12.09.2022 - 04.12.2022
Number of ECTS credits allocated
5 op
Virtual portion
5 op
Mode of delivery
Distance learning
Unit
Liiketalouden koulutusyksikkö
Campus
Ecampus
Teaching languages
- Finnish
Seats
20 - 60
Degree programmes
- Degree Programme in Business Management
Teachers
- Tiina Rissanen
Teacher in charge
Tiina Rissanen
Groups
-
VV2021-2022Optional studies 2021-2022
-
LTMI20SVABusiness Management, online studies
-
LTMI20SMBusiness Management, part-time studies
-
LTMI20SVBBusiness Management, online studies
Objective
You can develop current and new services in an interactive and user-driven way and take into account the possibilities of digitalization of services.
You can utilise the methods of service design and productisation.
You can choose and apply interactive development methods and models in practice.
You can work as a development team member.
Content
How is the service offering evaluated, renewed and developed in the digital operational and competitive environment?
How can customer experiences be considered as a basis of service development?
How are services developed in a user-driven and interactive way?
What are the basic concepts, goals and methods of service design?
How does the service design process advance?
What does the productisation of services mean?
Evaluation scale
1-5