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Customer-orientation in digital service design (5 cr)

Code: SP00EN40-3001

General information


Enrollment

07.11.2022 - 18.11.2022

Timing

09.01.2023 - 11.05.2023

Number of ECTS credits allocated

5 op

Virtual portion

4 op

RDI portion

2 op

Mode of delivery

20 % Contact teaching, 80 % Distance learning

Unit

Department of Social Services and Health Care, Savonlinna

Campus

Savonlinna Campus

Teaching languages

  • Finnish

Seats

20 - 40

Degree programmes

  • Master's Degree Programme in Sähköiset sosiaali- ja terveysalalla

Teachers

  • Päivi Lifflander
  • Tiia Laukkanen

Teacher in charge

Päivi Lifflander

Groups

  • SPSA22SY
    Digital Services in Health Care and Social Services, master studies
  • Asiakaslähtöisyys sähköisten palvelujen suunnittelussa SP00EN40-3001 / 11.05.2023 09:00 - 11:45

Objective

You are able to structure and assess the current state and future needs of e-services of the population of an area.
You are able to consider and evaluate the service needs of different customer groups when designing e-services.
You know how to design customer-oriented and customer-generating e-services taking into account the requirements of interaction and communication as well as visuality and support needs.
You know how to use e-services as a tool for group and individual counselling.

Content

How do you structure and assess the current state and future needs of e-services?
How to assess and take into account the accessibility of different customer groups (such as cognitive, physical, affective, mental, social and behavioral characteristics) in the desing of e-services?
What is customer value? How are customer-oriented electronic services designed for different methods of interaction, communication, visuals and technical support needs?
What electronic tools can be used in group and individual counselling? What issues should be considered in e-counselling?

Evaluation scale

1-5