Study Guide

Objective

- You identify the significance of entrepreneurship as a career alternative in the field of design.
- You identify and assess the possibilities offered by the changing environment and various networks to develop your own entrepreneurship.
- You can commercialise and market your product or service idea. You identify the risks of entrepreneurship and can prepare for them.
- You can make the official announcements required to establish a company.

Content

- What skills and qualities does an entrepreneur need?
- How do you create a business idea?
- How is the idea turned into a marketable product, and how is it commercialised and marketed?
- What is a feasible business idea based on?
- How do you analyse the market?
- What kind of calculations are needed before starting entrepreneurship?
- How do you design customer-oriented marketing?
- What are the risks of entrepreneurship and how do you plan risk management?
- What practical actions are needed to start a business?

Materials

Available in Learn platform.
Key will be informed before course starts.

Teaching methods

Xamk offers its students an opportunity to pursue studies flexibly to suit their various life situations. Students can choose between three learning routes: a learning route based on a working week, a learning route that accelerates the studies, and a work-based learning route.

A learning route based on a working week according to timetable.

Employer connections

Possible working life oriented exercise, in which assignment from external cooperation company.

Student workload

5cr is 135h where contact teaching is 70h and independence working is 65h

Content scheduling

The course is divided into 2 parts:
First, the theory section (3 ECTS) is realized, consisting of lectures and learning tasks, which address the design industry in general and the different stages of the design process, regardless of the substantive field of different education.

After that, the substantive section (2 ECTS) will then be implemented, dealing various stages of the design process and field practices from the point of view of each education will be discussed and learning tasks are performed.

Further information

The study module consists of the lectures which are related to the subject, of short learning tasks and excursion.

Evaluation scale

1-5

Assessment methods and criteria

Student's self-reflection and peer evaluation
Active participation and approved assignments