Marketing project (5 op)
Toteutuksen tunnus: IB00CP36-3003
Toteutuksen perustiedot
Ilmoittautumisaika
12.04.2021 - 25.04.2021
Ajoitus
30.08.2021 - 31.12.2021
Opintopistemäärä
5 op
TKI-osuus
5 op
Toteutustapa
Lähiopetus
Yksikkö
Liiketalouden koulutusyksikkö, Kouvola
Toimipiste
Kouvolan kampus
Opetuskielet
- Englanti
Paikat
20 - 50
Koulutus
- Degree Programme in Digital International Business
Opettaja
- Harrison Okuogume
Vastuuopettaja
Harrison Okuogume
Ryhmät
-
IBKV19SP1Digital international business, International marketing
-
IBKV19SP2Digital international business, Global supply chain management
Tavoitteet
You are be able to?
plan and implement a marketing project?
apply relevant information and working methods to accomplish the project goals?
work as a team member or a project manager?
report and evaluate the project outcomes?
Sisältö
The study content will show you how to:
create a project plan for a real working life project?
deal with a real business life customer?
implement and follow the plan
work professionally in the project group?
report the project results both orally and in writing in a professional way
Arviointiasteikko
1-5
Esitietovaatimukset
Customer oriented marketing 5 ECTS credits
Customer insight and customer service 5 ECTS credits