New Venture Creation and MarketingLaajuus (5 cr)
Code: MO00DB95
Credits
5 op
Objective
after successfully completing this study unit, students will be able to: - recognize the importance of entrepreneurship in the national economy - evaluate the necessary personal skills and attitudes to be an entrepreneur - identify the essential parts of the entrepreneurial process
Content
Content: 1. Entrepreneurs and entrepreneurship 2. Opportunities for business ideas 3. Business idea development 4. Support systems for the creation of new ventures 5. Financing entrepreneurial ventures 6. Risk management 7. Registration of a new enterprise 8. Principles of marketing planning
Assessment criteria, good (3)
Students are able to evaluate relevant information critically. Students are able to see how the company will operate and what it requires for start-up. Students are able to plan the company's operations and acquire customers. excellent (5), good (4-3), satisfactory (2-1), fail (0)
Enrollment
12.08.2024 - 06.10.2024
Timing
15.01.2024 - 31.12.2024
Number of ECTS credits allocated
5 op
Virtual portion
5 op
Mode of delivery
Distance learning
Unit
Yhteisten opintojen koulutusyksikkö
Campus
Ecampus
Teaching languages
- English
- Finnish
Seats
20 - 40
Teachers
- Slaveya Hämäläinen
Teacher in charge
Slaveya Hämäläinen
Groups
-
VV2024-2025Optional studies 2024-2025
-
VV2023-2024Optional studies 2023-2024
Objective
after successfully completing this study unit, students will be able to: - recognize the importance of entrepreneurship in the national economy - evaluate the necessary personal skills and attitudes to be an entrepreneur - identify the essential parts of the entrepreneurial process
Content
Content: 1. Entrepreneurs and entrepreneurship 2. Opportunities for business ideas 3. Business idea development 4. Support systems for the creation of new ventures 5. Financing entrepreneurial ventures 6. Risk management 7. Registration of a new enterprise 8. Principles of marketing planning
Opiskelumateriaali
Study material is provided on the course platform.
Yksilölliset oppimisväylät
The course is completed on own pace within 4 months from the start date.
TKI ja työelämäyhteistyö
Working in a group with peers with a similar timetable is possible.
Tentit ja muut määräajat
Deadlines are informed on the course platform.
Kansainvälinen yhteistyö
Possible international cooperation between students.
Opiskelijan työmäärä
135 hours
Toteutuksen osien kuvaus
1 New venture challenge
2 Business opportunities
-business idea identification and development:
3 Building the business plan:
-analyses, financial and marketing planning, risk management
4 Practices of the new venture
Further information
Independent or group work.
Approved assignments, no exams.
Evaluation will be done on the following dates: 15 - 20 April; 15 - 20 May; 15 - 20 August; 15 - 20 September; 15 - 20 October; 10 - 15 December.
Please, note that there will be no grades or approval in the course from 16 June to 10 August.
Evaluation scale
1-5
Assessment criteria, good (3)
Students are able to evaluate relevant information critically. Students are able to see how the company will operate and what it requires for start-up. Students are able to plan the company's operations and acquire customers. excellent (5), good (4-3), satisfactory (2-1), fail (0)
Assessment methods and criteria
Assessment criteria are announced in connection to each assignment.
Evaluation points are given for each assignment.